Hollywood Has Flipped on GenAI, Says ‘Avatar’ VFX House Weta FX Chief: ‘If You Don’t Have an AI Strategy, Don’t Bother’

TL;DR

• Major Hollywood studios have gone from banning generative AI outright to shunning visual effects vendors that lack an AI plan, according to Daniel Seah, CEO of “The Lord of the Rings” and “Avatar” VFX house Weta FX.